IN THIS WEEK’S ISSUE

Redington is Adobe’s distributor in five countries in South Asia including Bangladesh

Syed Azam

the combination of Redington’s extensive distribution network, Adobe’s best digital workflow software and the new perspective of the locals, Redington authorities believe that this agreement is going to be a game changer in inspiring the creativity of creative professionals in Bangladesh

Among South Asian countries, Sri Lanka, Maldives, Nepal and Bhutan, as well as in Bangladesh, the influential creative, marketing and document management software Adobe has appointed the local distributor and market development partner of technology products and services company Redington. The announcement was made recently on digital empowerment by unleashing the creativity of Bangladeshi professionals. Through the agreement, all creative and digital workflow software solutions of Adobe will be easily available in every part of Bangladesh.

This information was given in a press release signed by Redington Bangladesh’s spokesperson and marketing executive Mousumi Akter Badhan.

Pankaj Lamba, channel leader of Adobe’s digital media division and deputy general manager of Redington, signed the deal, he said.
Ramesh Natarajan, Chief Executive Officer of Redington said about the agreement, “Through this agreement, we are committed to bridging the technological gap between developing and developed countries. This partnership will essentially accelerate the empowerment of various businesses and creative individuals by providing innovative and unique technologies.

Girish Balachandra, Senior Director and Head of Digital Media Business (India/South Asia), Adobe, said, “We are excited to sign with Redington to expand Adobe’s presence in South Asia.

We believe this partnership will accelerate creativity, productivity and economic growth in the region. It will usher in a new day in digital development by taking the digital economy far ahead.
Incidentally, the combination of Redington’s extensive distribution network, Adobe’s best digital workflow software and the new perspective of the locals, Redington authorities believe that this agreement is going to be a game changer in inspiring the creativity of creative professionals in Bangladesh, making digital transformation and creating a bright future.

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